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The Legal Marketing Flow podcast is for the overwhelmed attorney or marketing coordinator struggling to consistently bring in new business every month because they are using bad information they received from some marketing guru with no idea how to market in the legal space.

In this podcast, we share what we've learned in our 22+ years of getting actual results for clients in the legal space with our straightforward no BS approach.

You will learn how to Formulate, Leverage, and Optimize your marketing efforts for Widespread Impact that consistently drives new business to your legal practice.

Oct 23, 2020

You’ve made the sale with your client. Now it’s time for the follow-up. Do you follow up with a sales marketing pitch or do you follow up with advocacy? 

People say to me, “Clients are not waiting by the phone for my service.” They are.

Following up with your client can improve your overall client engagement by an average of 86%.

Stop hiding behind your technology.

Make that phone call a good experience for your client. When you’re approachable and genuinely demonstrate that you care about your clients, yours will be the name that gets referred to friends and family.

Learn how to help your client coordinator structure their sales follow up approach. In the beginning, it’s trial and error. It’s a detailed process, but once you are through the mud and the muck, you learn which questions to ask and what action is the most effective. 

What You Will Learn in This Episode

  • How to create an exceptional experience when you do client follow up
  • How shifting from sales to an advocacy approach builds trust with your clients and employees
  •  Comprehensive strategic methods to train your client service coordinator
  • Why following up with your clients by phone is more personable than an email
  • The necessary  steps to provide educational tools for clients to understand how to work platforms like Zoom and Google Docs

We are teaching every single Wednesday in our private Legal Marketing FLOW Facebook group. Join us!

Links and Resources