Oct 2, 2020
Attorney, Russell Knight, shares how creating Bonkers Content has helped keep his practice relevant this year. We discuss how to keep the content coming and keep it relevant during a pandemic. His advice: be specific, understand Google, and take the time to create content every week.
Russell shares his formula for taking a local law, breaking it down, and explaining how it impacts his audience. Writing about local laws will help you learn the minutiae while deepening your understanding.
We also discuss how knowing specific Google features can help generate traffic to your blog. There is more to it than stuffing content with keywords.
Listen in to learn how Google features can help generate blog traffic.
We are teaching every single Wednesday in our private Legal Marketing FLOW Facebook group. Join us!
Russell Knight is the owner of the law offices of Russell Knight, and he specializes in family law in both Naples, Florida, and Chicago. He was born in Canada, and he moved to the United States in 1991. Russell graduated in 2000 with a BS in business, computer systems and worked for a Fortune 50 company. He then decided that he wanted to work with people rather than machines.